Bell
BT
Cisco Systems
EMC2
Grainger
Grant Thornton
Kinkos.com
Major Software Company
intel
NCR
Northwest
Novell
Peoplesoft
Roche
Royal & Sun Insurance
Siemens


The Blended Learning Book, by Josh Bersin


Tools, Techniques, Case Studies, and Best Practices

Everything you need to know about blended learning.
More than two years in the making ...Specially Signed Copy Available!
Order thru Wiley or Amazon.

An In-Depth Handbook

This 352 page book is the result of more than three years of research into best practices in blended learning.  It covers everything you need to know to understand why, when, and how to use e-learning in your corporate training programs.  It covers design, media selection, program management, technology, and measurement.  Review Table of Contents.

Dozens of Case Studies and Examples

The research for this book involved detailed reviews of best-practices by more than 30 different corporations.  Some of the case studies covered in the book are shown on the left.  Sample content, methodologies, and results from each of these companies are included. 

     

Simple Methodologies You can Use

One of the most important parts of this book are the methodologies which you can use.  It reviews:

  • The 17 media types and the characteristics of each
  • The three blending approaches
  • The seven blended learning models
  • When to use live vs. self-study
  • When to use ILT vs. live E-Learning.
 

Content Development Processes

How do you develop e-learning content?  What are the tools, processes, and best-practices established in this industry?

What do different approaches cost?  What content development issues do all the different options create?  When do you use coaching and informal processes vs. structured content approaches?

This book highlights best practices and helps you fit content development processes into your blended learning strategy.

     

Filled with Sample Content

This book is filled with case studies, sample content, a complete detailed instructional plan, and program maps which will help you build the right blended program for your needs.

 

Program Management and Measurement

This book walks you through the process of marketing, launching supporting, and measuring blended programs.  It walks you through the budgeting and planning process.  Everything you need to make sure the program rolls out successfully is covered.

     

Part of our Annual Research Subscription

As a purchaser of this book, you can apply 100% of the purchase price toward an annual subscription program in the first 90 days.  For more information on the subscription program, read below.

Editors and Reviewers:  If you are an editor or reviewer and would like a complimentary copy, please email us with your name, organization, and mailing address.

 

 
Capture the Power of
Blended Learning...Buy Now

Bersin & Associates Research Membership Program

Our new annual subscription program gives you easy access to more than 6,000 pages of our “What Work™” research studies and analysis in e-learning and corporate training… and all upcoming research for the next year – all for less than the cost of attending a single trade show!

As an annual subscriber, you get access to all our research for an entire year, plus much more:

Access to our special subscriber-only website (http://www.elearningresearch.com) filled with case studies, industry studies, selection guides, presentations, and online courses to help you stay current and be successful in your e-learning efforts.

Access to all our upcoming research for an entire year, including our upcoming studies on training economics, outsourcing, LCMS systems, LMS systems, simulations, tools, and more.

Access to our special vendor area, where you can search for vendors in your area of interest and find tools, content, and service providers we specifically recommend.

A membership in “Ask-the-Experts,” a special powerful online community where you can ask questions of us or any other member in topics of your interest. Ask-the-experts alone will cost justify the entire annual subscription cost.

A monthly copy of our special Subscriber-only newsletter which gives you the latest new research, tips, and online events to help you stay current in best practices in e-learning and corporate training.

Direct access to us for telephone advisory consulting and help with your particular needs.

There are a variety of subscription options depending on your needs - and a free trial if you would like to browse our library to review subscription options, click here.

The Value of an E-Learning Research Subscription

 

 

 
 


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