Dear Josh,
Welcome to the August issue of the Bersin &
Associates "What Works in E-Learning" newsletter.
This issue contains case studies and articles based
on our recent research. We hope you find the
articles useful, and if there is something you'd like
to see in an upcoming issue, please let us know.
| Driving E-Learning Usage: A Case Study of British Telecom |
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In the fall of 2002, BT's five lines of business met to
discuss ways to leverage each other's resources and
to drive e-learning usage throughout the company.
BT's businesses were under considerable pressure to
control costs. And the company wanted to move its
learning programs from primarily instructor-led to
online training.
As a result, the businesses consolidated their
separate e-learning content licenses into a single
enterprise-wide license with NETg. The license
provided greater access to courses at a much lower
cost per learner. To drive e-learning usage, BT
partnered with NETg on a series of "roadshows" and
other targeted programs to promote the new courses.
The results have been quite remarkable, exceeding
even BT's most optimistic projections. In less than
one year's time, BT was able to double usage of its
online courses and has made the switch from primarily
instructor-led to primarily online training. Overall
training costs have actually declined by $22 million,
and yet learning programs have maintained their
effectiveness and alignment with strategic priorities.
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| New Research: The Economics of Training Outsourcing |
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An industry study of the costs of training operations
among firms who are outsourcing and firms managing
these activities internally. This study compares
training costs and personnel in order to determine:
does outsourcing really save money?
Here's what you will learn:
- How much cost savings does outsourcing provide?
- What are the reductions in staffing afforded by
outsourcing?
- What areas of training technology and operations
should be outsourced to provide the greatest
savings?
If you are a training manager, this report will show
you why and how outsourcing of key functions is
important to consider.
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| Rapid Instructional Design |
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Traditionally the process of building "courseware"
or "e-learning content" has been a sequential effort
including a team. The team typically includes a
subject matter expert (SME), instructional designer
(ID), a web developer, and a project manager.
Together these four people design an instructional
plan and follow a circular process. This process often
has many checkpoints and testing cycles to make
sure that the courseware is complete, instructionally
sound, interesting, and working well.
While this approach provides many benefits, the
problem is that it is often too slow. According to our
research, the #1 challenge faced by e-learning
developers is: "It takes too long to develop a
course." Enter Rapid E-Learning.
This article describes the process for building rapid e-
learning applications and the current tools available.
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| Free Monthly Webinar Series |
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Our monthly webinar series features findings from our
recent research. These webinars are free and are
hosted by Josh Bersin.
In this month's webinar, we will present the results
of a new study on the total costs of corporate
training operations. This study will identify cost
allocation for both internal and outsourced models,
and will examine the motivations, benefits, and
limitations of each approach.
- The Economics of Training Outsourcing
- When: August 19, 11am Pacific/2pm
Eastern
- SIGN UP
NOW
In September's webinar, we will highlight the results
of our recent study of the Rapid E-learning Market.
The webinar will provide guidelines on how and where
to use rapid e-learning techniques and will briefly
review tools and technologies.
- Rapid E-Learning: What Works
- When: September 16, 11am Pacific/2pm
Eastern
- SIGN UP
NOW
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| What's New |
We just completed a new industry study entitled "The
Economics of Training Outsourcing." The study
compares costs and staffing among firms who are
outsourcing and firms managing these activities
internally. Find out how much your organization could
save from outsourcing. Find out more...
Sign up for a free trial of our E-
Learning
Research Subscription service - providing access
to our research library of more than 7,000 pages of
studies, articles, and presentations and our online
community of research professionals.
See what our Research Center has to offer...
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