What Works in E-Learning Newsletter Research & Insights for E-Learning Professionals
March 2005

Dear Josh,

Welcome to our March issue of the Bersin & Associates What Works in E-Learning newsletter. This issue contains case studies and articles based on our recent research.

We hope you find value in these articles, and if there is something you would like to see in an upcoming issue, please let us know.

In this issue
  • LMS Customer Satisfaction 2005: An Industry Study of the Customer Experience
  • Performance Support Systems for Software Application Training
  • Training Analytics and Measurement: Market Analysis
  • Free Webinar Series
  •  

    LMS Customer Satisfaction 2005: An Industry Study of the Customer Experience

    We have just released the largest ever study of customer satisfaction with Learning Management Systems. The study evaluates satisfaction on a wide range of factors, including product features, technical support, customer service, business partnership, and implementation - all from the customer's perspective. The study is designed to help buyers and vendors understand vendor strengths and weaknesses in the LMS market.

    Vendors included in this study are: CyberU, DK Systems, Generation21, GeoLearning, GeoMetrix, KnowledgePlanet, Learn.com, MeridianKSI, NetDimension, Pathlore, Peoplesoft, Plateau, RISC, Saba, SumTotal, and WBT Systems.

    What you will learn:

    • The top performing LMS systems and vendors across a variety of categories.
    • The key drivers of customer satisfaction with Learning Management Systems.
    • The latest industry benchmarks in cost of operation, hosting vs. in-house systems, and implementation strategies.
    • The differences among vendors and detailed satisfaction results.

    Performance Support Systems for Software Application Training

    Organizations are spending millions of dollars on application and systems training for their employees. Much of the training is delivered online or in the classroom - methods that are costly to develop and require learners to take time away from their jobs. Even with well-designed training programs, much of what is learned from these courses is forgotten by the time learners get back to work.

    Unable to complete a task, employees typically turn to co-workers or the help desk for support, or worse, make mistakes. According to a Gartner Group study, support costs have been rising 55% per year. And mistakes can be even more costly.

    Wouldn't it be nice if employees had on-the-job support tools that provided just the information they needed, when they needed it? Enter performance support systems.

    This paper describes what performance support systems are and how they can be used to improve employee productivity and reduce overall training costs. The paper includes two detailed case studies showing the business impacts of these systems.


    Training Analytics and Measurement: Market Analysis

    Bersin & Associates conducted an online survey to understand how companies are currently measuring the effectiveness of their training programs. We believe that measurement, analytics, and benchmarking are critical tools in helping training organizations optimize their programs to drive higher business value.

    In general we found that companies are keenly interested in measuring business impact from training (Kirkpatrick Level 3 and 4) yet struggle with a clear lack of methodologies and tools. Most companies spend 1% to 3% of their overall training budget on measurement but have a strong interest in spending more. LMS systems, while often purchased for the purpose of measuring training operations, are falling short in providing this capability.


    Free Webinar Series

    Our March webinar highlights the top line findings from our industry study on customer satisfaction with learning management systems. The study evaluates satisfaction on a wide range of factors, including product features, technical support, customer service, business partnership, and implementation - all from the customer's perspective.

    • "LMS Customer Satisfaction 2005: An Industry Analysis of the Customer Experience"
    • Presented by Josh Bersin
    • Monday, March 21, 2005
    • 2:00pm Eastern/11:00am Pacific Time
    • SIGN UP

    In our April webinar we will discuss new tools and approaches in software application training that can be used to improve employee performance. Managers will learn how to target training to those people and tasks that need the most improvement. They will also learn how to monitor processes and refine training to meet ongoing application training needs.

    • "Improving Workforce Performance by Integrating Application Training with Process Improvement"
    • Presented by Josh Bersin
    • Tuesday, April 19, 2005
    • 2:00pm Eastern/11:00am Pacific Time
    • SIGN UP


    What's New

    We have just released our industry study "LMS Customer Satisfaction 2005," a report on customer satisfaction with LMS vendors and systems. Find out how your vendor stacks up against the competition. Click here for details.

    Don't miss our product selection guide on E- Learning Authoring Tools. This report reviews the top tools in the market from a developer's perspective.

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