Greetings!
Welcome to our February issue of the Bersin
& Associates What Works in E-Learning
newsletter. This issue contains case studies and
articles based on our recent research.
We hope you find value in these articles, and if there
is something you would like to see in an upcoming
issue, please let us know.
| E-Learning Authoring Tools: Product Reviews and Selection Guide |
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The e-learning authoring tools market is filled with a
wide array of tools which range from easy to use,
template-based tools to powerful technical authoring
systems. How do you select the right tool for the
right job?
This 92-page report, co-authored by Training Media
Review, gives buyers a good understanding of the
top
development tools on the market. Each tool is given
an overview of its purpose and a review of its pro's
and con's from a developer's perspective. We also
include an overview of the Rapid E-Learning tools
market, which is covered in detail in our report Rapid E-Learning: What Works.
Authoring Tools reviewed include:
- Authorware
- DazzlerMax
- Designer's Edge
- Dreamweaver MX
- Lectora Publisher
- Quest
- ReadyGo Web Course Builder
- Toolbook
- Trainersoft
Presentation and Simulation Tools reviewed include:
- Articulate Presenter
- Breeze
- Macromedia Director
- Flash
- Camtasia Studio
- RoboDemo
- Viewletbuilder
- RoboHelp X5
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| Collaborative Rapid E-Learning Development |
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The concept of rapid e-learning is being increasingly
adopted among training practitioners. Training
executives who have developed and deployed
successful programs over the last several years have
given their organizations a taste of the power and
accessibility of electronic distribution for training
materials. Now, the organizations want more of it -
and they want it faster. The concept of rapid e-
learning, at a high level, involves making the training
process more accessible to subject matter experts
and reducing the "time-to-learn" over that of
traditional development cycles.
The popular technologies for rapid e-learning are
mostly variations of PowerPoint conversion tools and
systems. But, these solutions only address a portion
of the real issues in making e-learning more
accessible. These solutions have their limits for the
type of training they can effectively produce.
This case study discusses another approach to the
rapid e-learning challenge: one that addresses not
only content development but also process, asset
management, and leveraging an existing
infrastructure.
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| Creating Award-Winning Learning Programs: A Case Study |
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With high turnover, thousands of products, and
mandatory store policies and procedures, retailers
have a constant demand for training. At one large
Midwestern retailer, many of these programs
are developed using PowerPoint or rapid e-learning
techniques. While this training is effective for many
types of programs, the company has found that for
some courses, a more professional approach is
needed. One example is the company's new
employee orientation training. This program is
seen by every new employee, and it is important that
the company make a good first impression.
In addition, some product training requires advanced
content development capabilities. For the Photo Lab
course, designed to educate sales staff members on
35mm and digital cameras, graphics were needed to
display the camera technology and components. The
course could also benefit from learner interactions to
help the sales staff effectively internalize the
knowledge.
For these types of courses, the retailer partnered
with Media 1 to use the right blend of style and
substance in creating engaging and educational
training programs.
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| February Webinars: "Managed Learning Services" and "How to Build a Profitable Online Training Business" |
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We have two free webinars slated for this month.
The first covers Managed Learning Services, a
rapidly growing business trend that seeks to leverage
learning technologies with outsourced training
services. The Managed Learning Services model
means organizations can wholly or partially outsource
the technical and administrative functions of their
training operations, resulting in reduced costs, a
sharper focus on their own core competencies, and
increased strategic orientation of staff and
resources.
- "Managed Learning Services: How to Best
Leverage Technology & Training Outsourcing
Services"
- Presenter: Chris Howard
- Wednesday, February 09, 2005
- 10:00am Pacific/1:00pm Eastern Time
- SIGN UP
Our second webinar contains highlights from a study
we recently completed on best practices in
online customer training. The presentation will focus
on how product and service companies can turn their
training organizations into high-profit enterprises
using e-learning.
- "How to Build a Profitable Online Training
Business"
- Presenters: Josh Bersin and Karen O'Leonard
- Friday, February 25, 2005
- 11:00am Pacific/2:00pm Eastern Time
- SIGN
UP
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| What's New |
We have just released a new product selection guide
on E-Learning Authoring Tools. This report reviews the top tools in the
market from a developer's perspective.
The webinar slides from our study on Mid-Market
Learning Management Systems are now
available. The study describes how to select a "mid-
market" LMS. Click here to download the
slides.
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