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The Bersin & Associates WhatWorks® membership is an integrated program for HR and learning organizations which combines timely and actionable research, a wide range of benchmarking tools, advisory support, and networking. Built around rigorous and comprehensive research, WhatWorks membership gives organizations a vast array of information and resources to help you and your team rapidly learn best practices, design and implement new solutions and programs, select the right vendors, and benchmark against industry standards.
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The membership encompasses 14 areas relevant to corporate training and talent management:
Research Coverage Areas
Enterprise Learning
- Organization and Governance
- Learning Programs
- Content Development
- Learning Measurement
- Learning Technology
- Informal Learning
Talent Management
- Talent Strategy
- Workforce Planning
- Performance Management
- Leadership Development
- Succession Management
- Competency Management
- Sourcing and Recruiting
- Talent Management Systems
Membership Elements
WhatWorks® membership incorporates four elements to provide an integrated solution for member organizations:
| Research
Our research combines expert data collection and analysis with best-practice examples relevant to companies of all sizes and industry segments. |
Advisory Support
Members can ask analysts questions through our Ask the Experts system or take advantage of conference calls or customized presentations. |
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| Benchmarking
Our benchmarking database – the market’s largest – contains key metrics to gauge efficiencies and effectiveness. Data is organized by company size and vertical segment. |
Networking
Not only do our members learn from our experts, they also learn from each other. Membership offers many opportunities for networking with peers and subject matter experts. |
Building Better Organizations
Without guidance, organizations typically waste significant budget dollars, staff resources, and time through trial and error. Research membership can rapidly accelerate the development of a new learning or talent management programs, implementation of new technology solutions, creating long-term strategies, and organizing for maximum efficiency. WhatWorks membership helps you accomplish your goals and offers these – and other – important benefits:
- Forge executive support with proven
strategies, benchmarking data and
competitive intelligence.
- Maximize your achievement potential
by making the best decisions the
first time.
- Optimize your organization structure
for the greatest impact and cost
efficiencies.
- Create business impact by focusing
on research-based strategies and
business plans.
- Save money and time by selecting
the solution providers that best meet
your unique requirements and
technology strategy.
- Educate learning and talent
professionals for skills development,
preparation for new trends and
technologies, and improved alignment.
Building Better People
WhatWorks Membership can supplement the collective knowledge of your team members across all roles, responsibilities, and professional levels. Webinars, research reports, conference videos, case studies, and individual consultations are among the resources your team members can rely on for virtually any challenge they face.
Membership resources are
valuable for these and other
initiatives:
- Talent Strategy
- Leadership Development
- Corporate Training
- Performance Management
- Sourcing and Recruiting
- Learning and Organizational Development
- HR and Learning Technology
- Workforce Planning
- Succession Planning
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