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Bersin & Associates Launches Online Community for IMPACT 2008: The Business of Talent

Built in Partnership with Mzinga, Community’s Goal Is to Expand and Enhance Conference Experience and Build Foundation for Ongoing Interactive Research Community

Oakland, CA – March 27, 2008 – Bersin & Associates, the only research and advisory firm solely focused on What Works® in enterprise learning and talent management, today announced IMPACT 2008 Online, an online community for all conference participants, including registrants, speakers and panelists, analysts, and sponsors.

Powered and moderated by Mzinga, a leading provider of Learning 2.0 and online community solutions, IMPACT 2008 Online is designed to give conference participants an opportunity to network before, during, and after IMPACT 2008: The Business of Talent, scheduled for April 22-24 in St. Petersburg, FL. Community members can also create their own blogs, comment on others’ postings, participate in discussion forums on enterprise learning and talent management, and download presentations and information.

“Based on the tremendous response to the event, we know this conference meets an important and unmet market need. We also know, from our research and client interviews, that social networking is gaining prominence and priority in all types of talent management programs,” said Josh Bersin, president. “This online community gives senior learning and talent management executives a place for peer-to-peer interaction and the opportunity to engage our analysts and advisors in their discussions.”

“Many forward-thinking companies have already come to recognize the real-world value that online communities can bring to business. From establishing communities of practice and interacting with customers, to networking with peers around the world, companies are discovering many ways of using Web 2.0 technologies to drive business results,” said Rick Faulk, CEO of Mzinga. “The IMPACT 2008 community will bring the learning and talent community closer together, while encouraging and facilitating important discussions.”

IMPACT 2008 Online is open only to conference participants, who can access the community directly from the conference website, www.bersin.com/impact. For questions and assistance, please send an email to impact2008@bersin.com.

IMPACT 2008: The Business of Talent is the first research conference to cover the issues, trends, and best practices related to corporate learning and talent management. The sold-out event includes 21 sessions – a combination of research presentations, panel discussions, and case studies. Representative executive speakers include Liviu Dedes, vice president of organizational development, Aramark; Fred Goh, director of strategic learning, Caterpillar University, Caterpillar, Inc.; Steven Teal, vice president and CLO, Honeywell International; John DiBenedetto, Ph.D., executive vice president and chief people officer, General Parts International, Inc.; and Kathy Thomas, vice president of learning and development, Northrop Grumman Corporation.

About Bersin & Associates

Bersin & Associates is the only research and advisory services firm focused solely on research in enterprise learning and talent management. Bersin & Associates’ WhatWorks® research and research-based services are designed to deliver actionable direction and to help improve operational effectiveness and business impact.

Bersin & Associates research members gain access to a comprehensive library of best practices, case studies, benchmarks, and in-depth market analyses designed to guide professionals in making fast and confident decisions. Research areas include planning and strategy, learning programs and delivery, talent management, technology and infrastructure, and measurement and analytics. Member benefits include in-depth advisory services, access to proprietary webcasts, on-site analyst visits, and strategic workshops.

For more information, please visit www.bersin.com or call 561 455 0622.


About Mzinga

Mzinga is the leading provider of Learning 2.0 and online community solutions that drive business performance, growth, and innovation. The company’s combination of highly scalable technology, rich enterprise learning domain expertise, and services enable businesses to harness the collective intelligence of employees, customers, and partners to achieve tangible business results. Human resources, marketing, and customer service professionals deploy Mzinga’s solutions to achieve higher revenues, lower costs, and greater workplace satisfaction.

Mzinga, whose name means “beehive” in Swahili, is headquartered in Burlington, Massachusetts and serves more than 27 million users in 160 countries worldwide.
Mzinga’s marquee list of customers includes such global brands as ABC, AOL, ESPN, CBS.com, iVillage, Chevron Corporation, Johnson & Johnson, Marsh, Inc., Mercer, Prudential Financial, Deutsche Post World Net, United Nations Development Programme, and Depository Trust & Clearing Corporation.

For additional information, visit http://www.mzinga.com/pr/.