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Bersin & Associates Launches Research Initiative to Analyze the Customer Experience with Talent Management Systems

Online Survey Available to Current Users; Covers Product Quality, Service, Support, Implementation, and More.

Oakland, CA – July 1, 2010 – Bersin & Associates announced today a major, objective research initiative designed to shed light on customers’ experiences with talent management systems. The research and advisory firm is seeking input from system users at all levels – from those with hands-on, daily use to those responsible for IT support to those with budget responsibility. The research is designed to collect feedback from companies of all sizes and at all stages of implementation. The survey is applicable to purchased or hosted applications that include at least two talent-related modules.

The online survey will take approximately 15 minutes to complete. The survey, which will be live through August 6, covers these areas: Business relationships, product quality, service, client support, and implementation. Users have the opportunity to evaluate multiple systems.

Findings will be unveiled in the presentation, Talent Management System Vendors: Leaders and Laggards in Customer Satisfaction at the HR Technology Conference on September 30, in Chicago. Talent Management Systems Customer Experience 2011, the detailed research study, is planned for publication in late fourth quarter.

Those completing the survey receive a complimentary research bulletin, Talent Segmentation Within Your Company’s Talent Strategy, along with a summary of the findings when available.

“Our goal with this objective study is to provide corporate buyers and users with critical information to guide purchasing decisions, implementation planning, and ongoing system use. The research will also provide unbiased feedback to vendors on strengths and areas for improvement,” said Barb Arth, principal analyst for the study. Bersin & Associates is also conducting a companion research study that analyzes talent management systems, with feature-by-feature comparisons, adoption rates, and market trends.

To take the customer experience survey, go to

Vendors seeking more information about Bersin & Associates’ talent management research can contact Lori Fairhurst at To learn more about upcoming research and WhatWorks® membership, contact or call 561 455 0622.

About Bersin & Associates

Bersin & Associates is the only research and advisory firm focused solely on research in enterprise learning, talent management, and talent acquisition. The company’s WhatWorks® membership program offers actionable guidance, improves operational effectiveness, and delivers business impact to companies in all industry segments.

Bersin & Associates research members gain access to a comprehensive library of best practices, case studies, benchmarks, and in-depth market analyses and research-based services designed to assist professionals in making fast and confident decisions. Members also have direct access to analysts and a wide range of tested tools and models to address both strategic and day-to-day challenges. More than 5,000 organizations worldwide have used Bersin & Associates’ research and advisory services to guide talent and corporate learning strategies. Research areas include planning and strategy, learning programs and delivery, talent management, leadership development and succession planning, talent acquisition, technology and infrastructure, informal learning, social networking, measurement and analytics.

For more information, go to or call 561 455 0622.